Prepress and the proofing process: Prepress refers to all the print production functions that take place from the moment the files are sent to the printer to the actual printing. Graphic design: The graphic design stage includes conception, page layout, typography, illustration, photography selection, colour decisions, and producing final computer files. The sequence for the printing is stated below: Applications include: Security Packaging, Photobooks, Canvas, metalized paper, Plastics, Corporate Communications e.t.c. The HP Indigo 12000 Digital Press machine can print on over 3,000 different substrates. The major raw materials required in printing are paper and ink for the production of different print materials. The print marketing has only continued to grow and evolve alongside the upsurge of new technology over 76% of businesses have recorded success in employing a strategy that encompasses a combination of both print and digital communication.
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